The Artist’s Novel
David Maroto
Mousse Publishing
2019
Part I: A New Medium
8 × 6 in. closed
284 pages
Perfect-bound softcover
Offset
Part II: The Fantasy of the Novel
8 × 6 in. closed
292 pages
Perfect-bound softcover
Offset

Spanish artist/theorist David Maroto’s two-volume work of fictocriticism, The Artist’s Novel, is not an artist’s book in the traditional sense (if we can say there is any traditional sense of an artist’s book), but an examination and an example of a new medium he proposes: the artist’s novel.
His conception of the artist’s novel differs both from the artist’s book and the literary novel. Unlike most artist’s books we discuss here, the artist’s novel does not contain art or function as an artwork itself, and unlike most novels it does not serve primarily as a discrete piece of literature but rather as a facet of a larger project.
While it is easy to describe what an artist’s novel is not — Maroto gets that out of the way in the first few pages of Volume 1, A New Medium — it’s a bit more challenging to pin down what an artist’s novel is. Through four case studies, references to criticism and other works, and a generous selection of interviews with artists, Maroto invites readers to explore the new medium with him as he searches for the answer. He also includes a bibliography of all the artist’s novels he has discovered through his research, inviting further reading. He keeps the bibliography updated on his website and considers it an important part of his critical approach.

Benjamin Seror’s Mime Radio, Maroto’s first contemporary example, was written from a series of transcripts of Seror’s episodic interactive performance series (also entitled Mime Radio). While Seror had a rough idea of each performance’s plot in advance, his storytelling varied based on audience interaction with his content. The novel, put together after the performance series was completed, could be read and understood as an autonomous work, but it only exists because of the larger project. Its narrative style includes the repetitions and little hiccups of live performance, refusing to excise the flaws of improvisation to better represent the performance experience.
Another example, Mai-Thu Perret’s The Crystal Frontier, serves as a counterpoint to Mime Radio in some ways. Not extant as a complete published work, The Crystal Frontier exists instead as an extensive series of narrative fragments that have inspired Perret’s output and stood alongside it at exhibitions, replacing traditional curatorial text.
Maroto’s other examples exist on a spectrum between these two extremes, one a novel almost like any you might find in your local bookshop and the other not a novel as most would conceive it but still steeped in narrative/literary techniques and conventions. All the projects are fascinating and tell us something new about the form, but they vary in terms of success as novels. Maroto’s honest appraisal of the failure of certain projects to live up to their original vision and the difficulty of adapting a literary form to a non-literary context is refreshing and engaging.

By A New Medium’s final chapter, Maroto hasn’t settled on a single definition of the artist’s novel, positing the medium is still too new and varied to strictly define. He does, however, have a pretty good idea of what the artist’s novel does.
The artist’s novel as Maroto understands it is a collaborative and decelerated way of both making and experiencing art. This deceleration and collaboration go hand in hand, especially for the spectator: Maroto references critic Wolfgang Iser’s concept of the “wandering viewpoint,” the idea that the text cannot be experienced all at once, causing the reader/spectator’s point of view and understanding of the work to shift throughout the experience of reading a novel or navigating a narrative exhibition. This necessitates collaboration between artist and audience, since the spectator constantly interprets and reinterprets the work, which radically slows the process of engaging with art. Maroto further posits, and many of the artists he interviews and studies agree, that this is a conscious reaction against the acceleration of the art experience in many galleries, in which patrons are encouraged (and in some cases required) to move along quickly and make room for the next guest.
Maroto defines the artist’s novel not only by what it does, but what it fails to do. Drawing on Barthes’ concept of “the fantasy of the novel” and interviews with artists, Maroto finds the artist’s novel often arises from a fantasy of accessibility, of appreciation outside the art world. Many examples in A New Medium are indeed accessible in that they invite collaboration and empathy rather than relying on shock or inscrutability (something Benjamin Seror mentions throughout his interview and the chapter on Mime Radio), but are not widely accessible in the way of the bestsellers and literary sensations they so often overtly imitate. The artist’s novel is still almost exclusively consumed by art world insiders.

This paradox and the gulf between the fantasy of the artist’s novel and its reality are the major focus of the second volume, The Fantasy of the Novel. While A New Medium is a relatively straightforward piece of criticism, here Maroto writes a novel — one in which he is the narrator and a significant driver of the plot. In many ways, The Fantasy of the Novel functions like any other novel. It draws on tropes from murder mysteries, its autofictional tendencies remind us of Ben Lerner or Ruth Ozeki or any number of other writers, and it consciously alludes to literary figures from Roberto Bolaño and Tom McCarthy to Rimbaud, Proust, and Omar Khayyám.

However, it is a work of criticism, if a sly one. The second volume does more than provide an example of an artist’s novel (really, two examples: the plot of The Fantasy of the Novel revolves around the writing of artist’s novel Tamum Shud, which Maroto commissioned with his partner and fellow critic Joanna Zielinska — in both The Fantasy of the Novel and real life). The feelings of confusion, uncertainty, and anxiety plaguing Maroto-the-character allow Maroto-the-artist to more deeply explore his conception of the failure of the artist’s novel to live up to the fantasy.
The two volumes, then, are distinct in more than form. While A New Medium discusses the idea of failure, it is primarily a generative work. It concerns itself with the possibilities of the artist’s novel and invites further criticism and new artist’s novel projects. The Fantasy of the Novel is, at least in its plot, a counterpoint: the failure of the fantasy, the breakdown between the artist’s idea and the actual project. This failure is not a bad thing, though; as Maroto tells us, “A failure can be an illuminating event that helps us visualize the limits of art practice within the institutionalized reality of the art world.” The artist’s novel’s paradoxical nature — belonging neither to art or literature — provides a unique position from which to engage its audience.
Together, the two volumes make an intriguing work for anyone interested in artist’s books, both as an introduction to a relatively new and uncommon medium — one that’s certainly related to the larger book art sphere, if not wholly a part of it — and as encouragement to think critically and seriously about the form and function of the works we consume and create. While the questions Maroto poses and the answers he works toward relate to artist’s novels in their particularities, their generalities apply to all art printed, folded, and bound into the form of a book.
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